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Saturday, June 27 • 3:00pm - 3:50pm
Social metrics: More than just numbers

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Social metrics go beyond likes and comments, they can drive business decisions and change your relationship with your audience. Social media experts will share examples of how analytics impact their work and how you can dig deep to get the best return on investment.


Speakers
avatar for Jessica Kellett

Jessica Kellett

Program Manager for Social Media and Digital Communications, Southern California Edison
Jessica Kellett is the Program Manager for Social Media and Digital Communications at Southern California Edison, one of the nation’s largest electric utilities. There she oversees a $5 million digital advertising budget focused on key programs and messages, such as energy efficiency and safety around electricity. Prior to earning her MBA at UCLA Anderson, she began her career working with local governments and businesses to develop climate... Read More →
avatar for Krisha Paz

Krisha Paz

Project coordinator, AARP Studios
I'm Krisha Paz, project coordinator for AARP Studios. I'm a corgi lover and coffee aficionado. My mission is to bring people closer to meaningful, cool brands through social & digital - creating better relationships and hopefully, a better and awesomer world.


Saturday June 27, 2015 3:00pm - 3:50pm
NCPD Tateuchi Democracy Forum 100 Central Avenue, Los Angeles, CA 90012
  • Sponsor AARP
  • Hashtag #V3Metrics

Attendees (12)